Tuesday, August 05, 2025 | By: William Mangum
There’s something about August. The light begins to shift, evenings begin to get a little shorter, and without warning, a breeze whispers, “It’s time.” For some, that change means diving into new agendas and refreshed calendars. For others, it means reimagining what connection, inspiration, and impact could look like in the season ahead.
As someone who’s spent decades painting with color and purpose—and speaking to audiences across the country—I’ve come to believe this: The best programs don’t just fill a slot. They spark something lasting.
This past weekend, I participated in the Hound Ears Open, an annual fundraiser for Appalachian Regional Healthcare. It wasn’t just the pristine fairways or the breathtaking views that stood out—it was the gathering itself. People weren’t there just to be entertained. They came to be part of something.
I donated two original paintings: Hole No. 15, a striking view from the course, and Sparkling Water, a peaceful glimpse just beyond the green. To my amazement, those works raised $15,000 and $20,000 respectively—$35,000 that went directly to improving rural healthcare.
That’s the kind of result every event planner dreams of: a moment that resonates, a story that lingers, a purpose fulfilled.
So, here’s a thought for every meeting planner, association director, or event visionary: as the seasons change, ask yourself not just who will speak, but what will they spark?
Will they bring something original?
Will they offer a moment of pause?
Will they create connection that lasts long after the applause?
Change doesn’t have to be dramatic—it just needs to be intentional. Whether you’re planning a fall summit, a winter retreat, or a spring gala, consider this your invitation to curate programs that don’t just impress—but inspire.
Because yes—a change is in the air.
And the right message, delivered with heart, can turn that breeze into a movement.
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